McPherson’s Consumer Products is a dynamic consumer products business, marketing and distributing a wide range of Housewares and Personal Care accessories throughout Asia pacific, UK/Europe and North America. Our expertise lies in managing the supply and marketing of complex and comprehensive ranges of products that consumers need and use in their everyday lives.

McPherson’s Consumer Products’ key product ranges include hair and beautycare accessories, impulse products, baby-care accessories, cutlery and kitchen knives, kitchenware, bakeware, cookware, dinnerware and glassware as well as outdoor and hardware products. We have a range of market leading brands such as Lady Jayne, Manicare, Cameo, Bebelle, Home Living, Kids’r’Cool, Wiltshire, Strachan, Grosvener, Ai-de-Chef, Richardson, Sheffield, Eterna and Crown. Our Crown commercial business supplies glass and drink-ware to pubs, clubs and hotels across Australia and New Zealand.

In addition, by managing and representing major international brands together with retailers’ private label, we are able to provide retail customers with a one source opportunity for complete category management from product innovation and range development to a menu of how the ranges are delivered and managed in-store. We represent the following brands: Salter, Chef'n, Trudeau, Typhoon and Ballarini.

McPherson’s Consumer Products has a large customer base, servicing approximately 10,000 retail outlets, which include many of the region’s leading retailers including supermarkets, discount department stores, department stores, pharmacies and independent Houseware stores.

McPherson’s Consumer Products employs over 1000 people.